AI Insights · Timothy · January 2022
Top 5 Social Apps on Android in Middle East Q4 2021
Explore the performance of the top 5 social apps on the Android platform in the Middle East during Q4 2021, including trends in downloads, revenue, and active users.
In the fourth quarter of 2021, the Middle East saw notable trends in the performance of the top 5 social apps on the Android platform. Here's a detailed look at their weekly downloads, revenue, and active user trends.
TikTok experienced a decline in weekly revenue, starting from around $1.5M in late September and ending the year at approximately $1.4M. Weekly downloads fluctuated, peaking at about 146K in mid-December. Active users showed a gradual increase, reaching over 17.4M by the end of December.
Instagram had a relatively stable revenue pattern, with a high of $170 in mid-October. Downloads saw a significant rise towards the end of the quarter, peaking at 164K in the week of December 20. Active users remained fairly consistent, hovering around 18M throughout the quarter.
Facebook maintained steady weekly revenue, with minor fluctuations between $26K and $12K. Downloads increased towards the latter part of the quarter, reaching a peak of 107K in mid-December. Active users remained stable, averaging around 19M.
TikTok Lite - Save Data saw consistent download numbers, averaging around 90K per week, with a slight increase towards the end of December. Active users showed a steady rise, ending the quarter with nearly 1M users.
X had a minor revenue peak of $17 in mid-December. Downloads varied throughout the quarter, with a notable increase to 93K in mid-November. Active users remained stable, averaging around 10.5M by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.